Issue №39 · growth · intermediate

Marketing wants to spend twice as much on a channel you think is fake.

In 180 words, write the case for cutting the channel. Use what you can measure. Don't pretend you have data you don't.

Writing prompt · 180 words · Graded across structure, depth, clarity, judgment


Want the answer graded?

Daily PM gives you one prompt every weekday. Ten focused minutes. A graded answer back. The first three are free.

principle

Activation gaps live in the seam between marketing promise and first 60 seconds.